In a post-COVID world, events will become physical-virtual hybrids, and the way brands engage with large audiences will change. The companies that create authentic, social, and accessible virtual experiences will succeed in the race for engagement.
The future is here, and our definition of “connecting” has evolved. It’s time for event organizers and events to evolve, too.
Spontaneity, exploration, and curiosity were not “nice-to-haves” in the Burning Man experience. They were the backbone of the entire event. Explore how The Infinite Playa was able to bring a truly interactive experience to Burners all around the world.
What are the specs for a technology that supports real connection?
Distributing real interactivity on a global scale
This interactive experience marked the first time Burning Man could fully realize its principle of inclusion
Managing several bi-directional streams between the interactive 3D experience and multiple users
PureWeb’s powerful distribution capacity allowed The Infinite Playa the ability to convert the intangible into 0s and 1s and share that experience with people around the world.